We worked with jetsetreport.com to redesign their logo/identity and website with a new feel and focus.
With the redesign we wanted to start with implementing some new colors into the over palette to generate more contrast and interest. The color helps with usability too, as it makes it much easier to have major calls to action stand out.
Second, we wanted to introduce various geometric shapes and art deco elements to help establish a monogram/luxury style for the new branding of the site. These elements helped to influence the enhanced user interface while providing full tools to integrate within subsequent materials (eMarketing, Reports, etc) while revitalizing the top branding of the site.